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Mortgage Marketing Services
Borrower Introductions

The premium Greenwood & Hall immediate response program. Our live warm transfer program starts with a 100% dedicated, American based, consultative and mature outbound team that is deployed to only one lender and campaign at a time. Prior to commencement of the campaign, we carefully select and purchase credit scored, or non-credit scored, or ITA data that is micro targeted and specifically modeled for our client’s ideal borrower. All prospective borrowers have provided consent and interest first after meeting the parameters (guaranteed), and are exclusively disseminated to our client’s production team in a seamless transparent manner via an outbound calling campaign. All campaigns come with detailed reporting, 100% of the calls digitally recorded, and include our best practices in-house orientation session. All campaigns also have a dedicated client services team managing throughout the campaign.

Internet Hybrid Lead Qualification & Validation

For your Internet inquiries, paid search inquiries, or the Internet aggregator leads that your company is currently purchasing. We do a great job separating the “wheat from the chaff” by taking this inquiry from you directly first. We then validate it, qualify it, garner interest from the borrower, filter and then live transfer right to your LO team thus keeping them busy with real sales opportunities as opposed to chasing ‘tire kickers’ and ‘rate shoppers’. We can also mine your own internal database by calling outbound to reach your dormant prospects, applications that went unfinished, or again, internet inquiries that have not turned into applications.

Inbound Direct Response

For any radio, TV, billboard, direct mail or print campaigns that you may be conducting. We specialize in increasing conversion through better diplomacy, a higher retention rate of talent, and over a decade of experience. Our history in this includes working with small, medium and many larger Fortune 500 companies.

Direct Mail With A Follow Up Outbound Campaign

We can create a very significant bump by monetizing your direct mail drops with the same type of warm consultative approach that we take on our live transfer campaigns.

General or Targeted Commercials / Infomercials

We conceive, produce and then disseminate any type of production for a local, regional or national campaign accompanied by a dedicated consultative direct response team. We can even do this on a Cost-Per-Lead basis.

Data Modeling

Greenwood & Hall offers the licensing of its proprietary data model for use in direct mail and/or internal telemarketing efforts. We can use our internal model, or build a custom tailored model based on our client’s experience relative to response and their funded loans. Our models can also be used to run and provide optimal credit data, trigger credit data or ITA data.
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